SEO Beginners Tutorial |On-Page Optimization|

On Page SEO Techniques

In my last post, I gave an overview of “What is Digital Marketing?” and what it actually deals with. So now you got a basic idea of what is Digital marketing and the different fields involved in it.So in today’s post, we will learn On Page Optimization and it’s role in making the website to rank on the first page in search engines.

As we know to optimize a website or a Blog there are two factors which play the role :

1.On-Page Optimization

2. Off-Page Optimization

What is On-Page Optimization?

On-Page Seo-This entirely related to content. You have to optimize the content of your blog post by focussing on the focused keyword of your post. It also includes writing a good quality content, your post should have minimum 300 words, proper headings.

Many people get confused between On-Page SEO and On-site SEO. So let me make it clear for you :

On-Site SEO is the optimization of the complete website and On-Page SEO is the optimization of a single blog post.

We generally hear that Customer is the King but in SEO we say Content is the King. If you have a good content, success can come late but it will come for sure by choosing right keywords and by better SEO.

 

Now let’s learn what are the key points which you should keep in mind while doing On-Page optimization :

  1. Title of your Blog post – This is a very important point. The Title of your Blog Post should be very catchy so that viewers get attracted by your title which in result they will enter in your blog post.You should generate curiosity by your title. Please make sure your focused keyword is used in the title and maintain the range of 60-65 characters in your title.It is because Google won’t display your title fully if it has more characters than the specified range.
  2. Heading tags– Always use H1 tag for the main heading and for subheadings use H2 tag which highlights the headings and shows its importance.
  3. SEO On-page Optimization
    Meta Description

    Meta Description– A meta description is like a summary of your page content. A meta description should range from 170-320 characters. For mobile 170 characters is best and for laptops/Desktops 320. You should include your focused keyword in meta description too. The highlighted part is meta description.

  4. Keyword Density – The keyword density should be between the range 1-3 % along with LSI keywords.LSI keywords are the semantically similar keywords pertaining to your focused keyword. The keywords should not be overstuffed in your blog posts which would make search engines to rank your website or blog post low.
  1. Images– This is also a very important point in ranking and bringing traffic to your website. You should put Image title and ALT tags to your images. Alt tags are the keyword which you should highlight before posting.6.

 

  1. Quality content – The content which you post should be original but not copied. Readers prefer a simple language which makes understanding easy. Content is all about communication, so always try to write in the easy language. Make sure the content is providing some value to your readers. Informative blog posts always attract traffic.
  1. Word Count– As I have mentioned earlier, your post should have minimum 300 words to be ranked high and attract traffic.

 

  1. Internal links– Interlinking your own post links is called internal links. It helps in readers to spend more time on your website/Blog.

 

  1. External Links– It is an act of linking external websites to your website/Blog post. If you want to give additional information on a certain word or phrase you use external links.

 

  1. Permalink– Make sure you use your focused keyword in your permalink.http://www.digitalmarketingn.com/digital-marketing/what-digital-marketing-is-all-about/

The Highlighted part is called the permalink.

Hope it was helpful and if you have any doubts can mail me or ask in comments.

64 thoughts on “SEO Beginners Tutorial |On-Page Optimization|

  • April 24, 2018 at 1:08 pm
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    Another useful article for beginners like me. Thank You.

    Reply
  • May 12, 2018 at 3:54 am
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    Reply
    • May 12, 2018 at 4:29 am
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      Thank for such a lovely feedback. Glad that you liked it. Its been a month I started Blogging. All the best.

      Reply
  • May 15, 2018 at 4:51 am
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    Thank you so much for this. I am just starting out and you gave a lot of really useful information for a beginner. I really appreciate the information!

    Reply
    • May 15, 2018 at 4:58 am
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      Thank you for the feedback:). If your SEO is good then you shouldn’t worry about your traffic. All the best for your Blogging journey.

      Reply
  • May 15, 2018 at 11:22 am
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    You did a great job. You made blogging look easy. The entire look of your
    site is excellent.

    Reply
    • May 15, 2018 at 1:43 pm
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      Thank you so much for the Feedback. Glad to hear that.

      Reply
  • May 15, 2018 at 12:20 pm
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    Thanks for all the info especially about key words! This will help a bunch!

    Reply
    • May 15, 2018 at 1:44 pm
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      Welcome.Good to hear that the post is helpful.All the best. 🙂

      Reply
  • May 15, 2018 at 1:15 pm
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    i feel like as bloggers we always need to keep up when it comes to SEO it really is everything and can help so much. thanks for all the useful info. !

    Reply
    • May 15, 2018 at 1:45 pm
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      Exactly.We as bloggers should focus on SEO otherwise we can’t compete in this competitive world. All the best for your blogging journey 🙂

      Reply
  • May 15, 2018 at 1:18 pm
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    Such a great tool for bloggers! Thank you so much for sharing your expertise!!

    Reply
    • May 15, 2018 at 1:46 pm
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      Thank you for your feedback. Glad that you liked it All the best.

      Reply
  • May 15, 2018 at 1:45 pm
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    YES! Thank you for the EASY explaination ! SEO can be insanely confusing!!

    Reply
    • May 15, 2018 at 1:48 pm
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      Welcome, Gigi. Yes, SEO is little tricky but with practice you can become an expert in it.

      Reply
  • May 15, 2018 at 2:30 pm
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    I’m lucky I have my husband handling the technical part of blogging so I don’t have to worry about it. But this will help me understand and communicate with him better. I bookmarked this article. Thank you.

    Reply
    • May 15, 2018 at 2:39 pm
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      That’s nice. Thank you for your feedback 🙂 All the best.

      Reply
  • May 16, 2018 at 7:14 am
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    These are some really good tips. As a new blogger I need all the help I can get!

    Reply
    • May 16, 2018 at 9:14 am
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      Thank you, Carrie. Hope it will be helpful.All the best 🙂

      Reply
  • May 16, 2018 at 7:31 am
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    SEO is an essential part to digital marketing. Thank you for making vital content so accessible!

    Reply
    • May 16, 2018 at 9:15 am
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      Yes, you are right.SEO is really vital and a bit tricky. Thank you for the feedback.ALl the best. 🙂

      Reply
  • May 16, 2018 at 11:34 am
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    This is another powerful article, very helpful for beginners like me. I have benefitted so much from some of your recent posts, thank you for sharing your insight

    Reply
    • May 16, 2018 at 1:04 pm
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      It’s very nice to hear that you got benefited.A ll the best for your Blogging journey.

      Reply
  • May 16, 2018 at 6:18 pm
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    SEO is very important to us bloggers. Thanks for all of the great tips! I’ll see if I can use any of them and implement them as soon as I can.

    Reply
    • May 17, 2018 at 2:23 am
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      Thank for your feedback Krystle. Yes, SEO is very important to Bloggers. I completely agree. You should definitely implement so that your blog posts can get good traffic and rank well.

      Reply
  • May 16, 2018 at 10:54 pm
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    I am fairly new to blogging and this is great information that you have shared. Thanks so much.

    Reply
    • May 17, 2018 at 2:24 am
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      Thank for your feedback. Glad to hear you liked it.All the best.

      Reply
  • May 17, 2018 at 4:17 am
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    I have been looking to improve my SEO game. Thank you for the assistance on getting started!

    Reply
    • May 17, 2018 at 9:24 am
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      Welcome.Thank you for the feedback. All the best for your blogging journey.

      Reply
  • May 18, 2018 at 3:37 pm
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    I know this would have been really useful to me when I was starting out. So many different things to think about when it comes to blogging, but SEO is definitely high up there.

    Reply
    • May 18, 2018 at 4:36 pm
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      Yes, you are right. All bloggers should focus on SEO.

      Reply
  • May 19, 2018 at 12:15 am
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    SEO is still very important. Very high on the list for getting traffic.

    Reply
    • May 19, 2018 at 4:39 am
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      Yes Kiwi you are absolutely right. Thank you for your thoughts.:)

      Reply
  • May 21, 2018 at 12:55 am
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    Thank you for all the great tips! I’m starting out and need all the help I can get

    Reply
  • May 21, 2018 at 8:16 am
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    SEO always confuses me to no end. Thanks for the article!

    Reply
  • May 21, 2018 at 9:04 am
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    This is such an informative post. Thank you for sharing this, the list would be very useful!

    Reply
  • May 21, 2018 at 9:21 am
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    Any beginner would appreciate having this and being able to learn all this is great.

    Reply
  • May 21, 2018 at 11:19 am
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    I really wish I had read this when starting out – as a beginner, SEO is a tricky concept to get your head around so well done for breaking it down into what’s needed!

    Reply
  • May 21, 2018 at 12:26 pm
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    I’ll keep this in mind! I am always trying to improve my SEO. Traffic is a big must.

    Reply
  • May 21, 2018 at 8:53 pm
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    I learnt not so long ago that the most important isn’t site optimization but page optimization! ANd I need to work on my SEO so this is going to be super helpful!

    Reply
  • May 21, 2018 at 10:24 pm
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    Very useful post about SEO for beginners. I have done these tips and it has helped my website traffic.

    Reply
    • May 22, 2018 at 4:21 am
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      That’s great. Good to hear that those points were helpful in increasing the traffic 🙂

      Reply
  • May 22, 2018 at 6:35 am
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    I am not from a technical background and these are some awesome tips to boost some organic traffic! 🙂

    Reply
    • May 23, 2018 at 12:39 am
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      Glad to hear from you Mayuri . Thank you.ALl the best 🙂

      Reply
    • May 23, 2018 at 12:31 am
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      Glad to hear this from you:). Thank you and All the best.

      Reply
  • May 23, 2018 at 12:49 am
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    I’ve always wanted to know more about SEO. This has definitely added to my depth of knowledge.

    Reply
    • May 23, 2018 at 4:01 am
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      Glad to hear from you Adepoju.Thank you for sharing your feedback 🙂

      Reply
  • May 23, 2018 at 3:46 am
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    Thanks for your very helpful guide. I’m still working on learning more about SEO and I’m glad that I visited your page.

    Reply
    • May 23, 2018 at 4:04 am
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      Glad to hear from you Blair. I am happy to hear that the post helped you.All the best for your blogging journey 🙂

      Reply
  • May 23, 2018 at 4:33 am
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    Great info and tips! Keywords are so important and something I need to focus on.

    Reply
  • May 23, 2018 at 6:07 am
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    I have just started incorporating SEO in my blogs! Thanks for the tips! I am bookmarking your page!

    Reply
  • May 23, 2018 at 4:20 pm
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    Very helpful points for beginners. On-page SEO is very important for any kinda site. Thank you for sharing.

    Reply
  • May 24, 2018 at 10:02 pm
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    Thank you for sharing these great tips and suggestions. I am new into the blogging world. So this is very helpful.

    Reply
  • May 29, 2018 at 12:46 am
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    So many bloggers ignore this even though it’s so important. I can be terrible about staying on top of it too though.

    Reply

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